PROBA
1 Festival Graphic Branding
1 Visual Concept Development
1 Creative Identity

"Proba #" is a contemporary dance festival held in Moscow. The new visual style of the project is built on a powerful concept that merges dance with symbols of emotional energy.

We developed a visual identity that combines minimalist typography with striking visual representations of natural elements. The dynamism of fire, the fluidity of water, and the lightness of flowers are enhanced by contrasting fonts and dramatic compositions. This approach allowed the festival to stand out and deliver a strong visual message that speaks to the depth and multifaceted nature of dance.

About
"Proba #" is a contemporary dance festival held in Moscow. The new visual style of the project is built on a powerful concept that merges dance with symbols of emotional energy.

We developed a visual identity that combines minimalist typography with striking visual representations of natural elements.
The dynamism of fire, the fluidity of water, and the lightness of flowers are enhanced by contrasting fonts and dramatic compositions.
This approach allowed the festival to stand out and deliver a strong visual message that speaks to the depth and multifaceted nature of dance.